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Heisted juice on the loose

By amol on May 5, 2013





A poker-faced thief impersonated a delivery driver in Queens and swiped about $153,000 worth of high-end drinks from juice giant BluePrint, The Post has learned.

The stunning heist happened Friday afternoon when the man showed up at the company’s Long Island City facility, signed a shipment slip and used a forklift to load his truck with 13 pallets holding 15,303 bottles, company officials said.

“We realized this happened when our real driver showed up a couple of hours later,” BluePrint co-founder Zoe Sakoutis said yesterday.

The company began as a boutique operation in Chelsea and grew to a $20 million enterprise in just seven years.

Christian Johnston

BluePrint’s drinks, which supposedly cleanse your insides and retail for an average $10, include such flavors as lemon cayenne agave, pineapple apple mint and cashew vanilla cinnamon agave.

The bottles were meant to be shipped to a facility in Allentown, Pa., where they would have been pressurized before hitting stores. Without the pressurizing, the raw drinks are only good for about five days — instead of the standard 30-day shelf life.



Posted in Wires | Tagged wires

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